Balance The Journey is a Southern California–based commercial photography studio specializing in brand, lifestyle, and experience-driven imagery.

Founded by Joey Fink, the studio creates strategic visual assets for hospitality groups, beverage brands, and experience-driven businesses. His work has been featured in regional publications, including cover imagery for Inland Empire Magazine, and has appeared on large-scale billboards throughout Southern California and Los Angeles.

Joey currently serves as Full-Time Supervisor of Photography for Pechanga Resort Casino, leading visual production for one of California’s largest hospitality destinations. His portfolio includes collaborations with brands such as Europa Village Winery and Casa Azul Orgánico Tequila.

With a production-focused approach, Joey builds imagery designed for real-world marketing application — campaign launches, digital advertising, editorial placement, and brand development. Each project is approached with strategic intent, refined lighting, and an emphasis on atmosphere and authenticity.

Select private commissions are accepted on a limited basis.

Balance The Journey partners with brands and clients who understand that how you are seen shapes how you are chosen.

 

Joey Fink

Photographer – Balance the Journey

951.760.2449

BalanceTheJourney@gmail.com